360 PHOTOS

THE BOUNDARIES OF PHOTOGRAPHY AS A MEANS OF ADVERTISEMENT ARE SHIFTING EVERY DAY. WHAT IS IN VOGUE AT THE MOMENT IS THE USE OF 360-DEGREE PHOTOS

A 360-degree photo is a surround paranormal shot that captures the image

of an object or environment in a circular direction, thus showing all the

various sides of the image. The way the image is created is by taking

multiple photos of the item from all sides and angles and then merging

them using a computer or specialized application on a smartphone.

WHY SHOULD YOUR BUSINESS CONSIDER GETTING THEM?

Getting it right at advertising can give your company a mega boost.

Pictures have always been known to speak a thousand words.

Now imagine how much volume of confidence that a 360-degree

photograph would lend to your company’s attempt at advertising.

Here are a few advantages you could Leverage off 360-degree photography.

Cost-Effective

While this may seem obscure as trending trends are usually expensive, 360 degree images are not. One reason is the ease with which the photos can be created today. While they can be made more professionally, people can use their mobile phones to create something decent enough. With 360 degree images being something that can be easily made due to smartphone technology, its price in the professional market is greatly trumped.

Surreal Product Interaction

When you make a 360-degree image of your product, it is almost as good as holding it in your hands. In a standard picture type, only one side of the product is visible. However, with 360-degree photography, a customer can have a more realistic feel of the product. It is almost as good as holding the product in your hands. This gives your clients or customers a good feel of your product in a pictorial form.

Increase in Sales

Because of the better interaction with products, it would be easier for people to purchase your products. First is the aesthetics that 360 degree photography brings to your audience. It brings a unique appeal of the product to the audience. They can have a feel of the total product. Also, it’s easier to convert sales using this style of photography. Your audience can be easily convinced since they can see everything that the product promises.

Fewer Products Returned

One of the reasons why people return products is because they are not satisfied with the quality of the product. This is because most times, the image given for products suggests a certain quality to the buyer, which he later discovers is not present in the product after purchasing. 360 degrees photography solves this problem. It gives the buyer a holistic view of the product. This makes the buyer satisfied with what he sees. By the time he or she purchases the product, he is certain of what he or she is getting.